There are 78 gyms in Kent County, Michigan. The average one runs 27.2 employees on $479,218 of annual payroll, which implies about $1,198,045 a year in revenue ($99,837/month) — and means a typical gym there can sustain roughly $14,976 a month in rent.
Source: US Census County Business Patterns 2023, NAICS 713940 ·
Kent County, Michigan
Figures marked measured come straight from Census.
Revenue applies a 40% labour-cost ratio and rent a 15% ceiling —
both stated so you can disagree and redo the maths.
Is this market growing?
Gyms in Kent County went from 83 in 2019 to 78 in 2023 (-6.0%).
Direction: steady — an official annual count, not an estimate.
Questions people ask
How many gyms are there in Kent County?
US Census County Business Patterns recorded 78 gyms with paid employees in Kent County, Michigan in 2023.
How much revenue does a gym in Kent County make?
About $1,198,045 a year, or $99,837 a month. That is derived from $479,218 of average annual payroll and a 40% labour-cost ratio typical of this industry — it is an informed benchmark, not measured revenue.
How much rent can a gym in Kent County afford?
Around $14,976 a month. Industry practice keeps rent at or below 15% of revenue for this business type; above about 15% the failure rate climbs sharply.
How many people does a gym in Kent County employ?
27.2 on average, across 2,122 people employed by gyms in the county.
Is the gym market in Kent County growing?
Gyms in Kent County went from 83 in 2019 to 78 in 2023 (-6.0%).