Will this location work?

Answered with US Census payroll data for your business type — not an AI guess. Free, no signup.

RENT CEILING: $9,159/month

Based on what the average coffee shop in this county earns, $9,159/month is the most rent this location can carry. Add the asking rent to get a direct verdict. 90 competitors found nearby.

Coffee shop · New York County, New York, United States · generated 2026-08-15 21:39 UTC

The economics

What the average operator here does
Establishments in county measured	1,416
Employees each measured	11.4
Annual payroll each measured	$351,721
Implied annual revenue assumed ratio	$1,099,128
Rent this area can carry assumed ratio	$9,159/mo

US Census County Business Patterns 2023, NAICS 722515

Is this category growing here?

Coffee shops grew from 1281 in 2019 to 1416 in 2023 (+10.5%).

Direction: expanding · US Census County Business Patterns, an official annual count of establishments.

Who you would be competing with

90 coffee shops within 1.6 km.

City Market Cafe Le Pain Quotidien Prestige Cafe & Market Chalait Birch Coffee Starbucks Joe Coffee Company Columbus Café & Co Chaotic Good World Cup Cafe & Bakery Gong Cha Poppi Corrado Bread And Pastry Café Carlyle Harbs Le Petit Parisienne Casita of Brooklyn La Bomboniera Juice Generation Daily Provisions Fellini Coffee Panineria Pick-A-Bagel Tal Bagels

Source: OpenStreetMap tag database (Overpass). Coverage is community-maintained and thinner than Google Maps — treat this as a floor on the real count, not a census of it.

Who lives here

Tract population	4,588
Median household income	$250,001
Median age	54.1
Households	2,132

US Census ACS 5-Year 2022, tract level

What this report cannot tell you

Revenue is inferred from payroll using a 32% labour-cost assumption (coffee shops & snack bars); it is not measured revenue.
Figures describe the average existing operator in New York County (2023 data, 1416 establishments) — not a specific unit.
Nobody has walked this street. Visibility, the state of the unit, parking, which side of the road gets the morning sun — all of it decides outcomes and none of it is in this data.
Census business data runs about two years behind. It answers whether this market is structurally healthy, not what opened last month.