Answered with US Census payroll data for your business type — not an AI guess. Free, no signup.
RENT CEILING: $9,409/month
Based on what the average gym in this county earns, $9,409/month is the most rent this location can carry. Add the asking rent to get a direct verdict. 2 competitors found nearby.
Gym · Prince William County, Virginia, United States · generated 2026-08-16 00:39 UTC
The economics
What the average operator here does
Establishments in county measured
61
Employees each measured
17
Annual payroll each measured
$301,082
Implied annual revenue assumed ratio
$752,705
Rent this area can carry assumed ratio
$9,409/mo
US Census County Business Patterns 2023, NAICS 713940
Is this category growing here?
Gyms grew from 53 in 2019 to 61 in 2023 (+15.1%).
Direction: expanding · US Census County Business Patterns,
an official annual count of establishments.
Who you would be competing with
2 gyms
within 1.6 km.
Anytime FitnessOrangetheory Fitness
Source: OpenStreetMap tag database (Overpass). Coverage is community-maintained and thinner than Google Maps — treat this as a floor on the
real count, not a census of it.
Who lives here
Tract population
5,143
Median household income
$185,565
Median age
35.4
Households
1,385
US Census ACS 5-Year 2022, tract level
What this report cannot tell you
Revenue is inferred from payroll using a 40% labour-cost assumption (fitness centres); it is not measured revenue.
Figures describe the average existing operator in Prince William County (2023 data, 61 establishments) — not a specific unit.
Nobody has walked this street. Visibility, the state of the unit, parking, which side of
the road gets the morning sun — all of it decides outcomes and none of it is in this data.
Census business data runs about two years behind. It answers whether this market is
structurally healthy, not what opened last month.